Articles & Whitepapers
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Selling Virtually: Everything Has Changed, Yet Nothing Has Changed
As salespeople continue to adapt to the current environment, it's easy to think, "everything has changed." While this may seem true, what hasn't changed are the rock-solid principles of the Counselor Approach to selling. In this article, we'll examine how success for your organization comes from recognizing what has changed and what has not. learn more
Skillfully Leading Forward from This New Place: Resilient Leaders Build Resilient Followers
Given the current realities, resilient leaders need to mindfully pause and emerge with a proven process to foster innovation, opportunity, and success. In this article, we’ll consider the likelihood of your organization surviving or thriving during these challenging times based on what you tell yourself about chance, how you deal with and refocus dispersed energy, and how you lead through change. learn more
Skillfully Leading Forward from This New Place: Resilient Sales Leaders Build Resilient Salesforces
Given the current realities, resilient sales leaders need to mindfully pause and emerge with a proven process to foster innovation, opportunity, and success. In this article, we’ll consider the likelihood of your sales organization surviving or thriving during these challenging times based on what you tell yourself about chance, how you deal with and refocus dispersed energy, and how you lead through change. learn more
Social Styles Versatile Communication: Avoiding the Hidden Costs of Communication Misalignment
How has your organization responded to falling consumer demand and slower sales in the current economic climate? If yours is like most, you've probably experienced a variety of cost cutting measures; layoffs, downsizing, restructuring and reorganization, and hiring and pay freezes. While these kinds of changes have been necessary for survival, they can wreak havoc on overall performance in unexpected ways. learn more
Solving Your Leadership Gap: Tips for Developing New Leaders
Research indicates most organizations face serious gaps in leadership talent with exiting baby boomers. Preparing new leaders with the skills, mindset, and knowledge transfer is critical. Find out what it will take, what it will look like, and where to begin with developing your next generation of leaders. learn more
Special Rerelease: How to Sell to Value in the New Sales Environment (e-Book)
Do your salespeople know how to determine value for each customer opportunity? As many organizations were forced to make changes, your customers’ idea of value has likely changed during this tumultuous year as well. learn more
Special Rerelease: How to Sell to Value in the New Sales Environment (e-Book)
Do your salespeople know how to determine value for each customer opportunity? As many organizations were forced to make changes, your customers’ idea of value has likely changed during this tumultuous year as well. learn more
Successful Sales Enablement: Bridging the Gap Between Strategy and Execution (Point of View Paper)
Successful sales enablement requires an approach that bridges the gap between the sales strategy and execution, and provides the salesforce with all of the information and resources they need to generate revenue. Read more about how to build an approach that yields results. learn more
Successful Sales Skills for Increasing Win Rate and Profitability: An Evidence-Based Strategy
Salespeople’s drive to win is key to their success—but their drive combined with a challenging environment can cause them to pursue any deal at any cost, which means they invest time and resources on improbable and unprofitable deals. In this article, we'll discuss the evidence-based approach that leads salespeople and managers toward high-probability and high-profitability opportunities. learn more
The Times They Are a Changing . . . (e-Book)
Download the e-book The Times They Are a Changing to explore ways your organization can leverage today’s challenges to develop stronger leaders for tomorrow. learn more